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Why the World Cup's Quietest Matches Won the Most Attention
The biggest audiences went to the names you'd expect. The biggest attention...
2026 Super Bowl: The Top Ads For Viewer Attention; Plus More Game Data from TVision
The Seahawks dominate the Patriots to win their second Super Bowl, but whic...
2025 Super Bowl: The Top Ads For Viewer Attention; Plus More Game Data from TVision
The Eagles beat the Chiefs in the game on the field, but which advertiser w...
Political Ad Attention: November 2024 Update
Earlier this Fall we revealed data that shows that independents were paying...
Independents are Paying the Most Attention to Political Ads Right Now
By the end of the campaign season, political ad spending in the US in 2024 ...
Who's Paying Attention to Political Ads Right Now?
Republicans Are Paying More Attention to Political Ads Political ad spendin...
This year's Super Bowl between The Kansas City Chiefs and San Francisco 49e...
The TV Shows and Apps That Delivered Ad Attention in April 2023
In our monthly reports for Ad Attention, we identify the episodic Primetime...
Leverage Attention and Co-Viewing to Crush This Year’s Upfronts
The Upfronts are a crucial time for networks and streaming platforms to sho...
The Top Ads for Attention in Q1 2023
Sometimes, the best ads are the ones that remind us of ourselves or of ever...
The TV Shows and Apps That Delivered Ad Attention in March 2023
In our monthly reports for Ad Attention, we identify the episodic Primetime...
The CTV Shows That Engaged Audiences in March 2023
In our monthly look at CTV programming performance, we identify the top new...
How Many People Are Really Co-Viewing CTV?
Americans now spend 55% more time on ad-supported apps than they did just t...
The CTV Shows That Engaged Audiences in February 2023
In our monthly look at CTV programming performance, we identify the top new...
The TV Shows and Apps That Delivered Ad Attention in February 2023
In our monthly reports for Ad Attention, we identify the episodic Primetime...
Ad-Supported Apps Lead the Future of CTV
Over the last few years, the CTV industry has increasingly moved to more ad...
2023 Super Bowl: The Top Ads For Men 18-34
In our previous posts, we reported on the overall most engaging ads for 202...
2023 Super Bowl: The Top Ads For Females 18-49
In our previous post, we reported on the overall most engaging ads for 2023...
For some of us, the ads are as much of a reason to watch the Super Bowl as ...
The CTV Shows That Engaged Audiences in January 2023
In our monthly look at CTV programming performance, we identify the top new...
The TV Shows and Apps That Delivered Ad Attention in January 2023
In our monthly reports for Ad Attention, we identify the episodic Primetime...
World Cup Fever Leads to Top Ads for Attention in Q4 2022
Who says Americans are not passionate about soccer? In Q4 2022 both the top...
The CTV Shows That Engaged Audiences in December 2022
In our monthly look at CTV programming performance, we identify the top new...
The TV Shows and Apps that Delivered Ad Attention in December 2022
In our monthly reports for Broadcast and Cable TV ad attention, we examine ...
In our monthly look at CTV programming performance, we identify the top sho...
The TV Shows and Apps that Delivered Ad Attention in November 2022
In the era of peak TV many of us think CTV and streaming programs first, bu...
Start the New Year with us at CES 2023
Each year, CES ushers in the new year with an eye toward the future—bringin...
How the Largest Advertisers Captured Attention: August-October 2022
With Black Friday approaching and Holiday shopping set to start in earnest,...
The Top Ads for Attention October 2022
The classic toy company LEGO produced the top ads of October 2022, accordin...
The TV Shows and Apps that Delivered Ad Attention in October 2022
October is a peak TV month as the seasons turn and viewers tune in to more ...
In our monthly look at CTV programming performance, we look at the top show...
TVision Secures $16mm Investment Round Led by iSpot in Support of Expanding Cross-Platform TV Currencies
Strategic Investment Round Will Accelerate Person-level Panel Measurement f...
TV of Tomorrow: Focus on Attention
Yesterday at TV of Tomorrow in San Francisco, our CEO Yan Liu joined a pane...
How the Largest Advertisers Captured Attention: July - September 2022
With football season in full gear, this month we're highlighting how brands...
The TV Shows and Apps that Delivered Ad Attention in September 2022
September sees the return of new episodes for some of America's most popula...
The CTV Shows That Engaged Audiences in September 2022
In our monthly look at CTV programming performance, we look at the top show...
Insurance companies Progressive and Liberty Mutual, and Walmart produced th...
Ad vs. Program Attention: Does Strong Content Keep Viewers Engaged With Ads?
Picture this: you’re sitting on the edge of the sofa watching your favorite...
Catch Up With TVision In-Person this Fall
TVision Fall Event Schedule We are excited to join friends, partners, and c...
Pre Mid-Terms: Political Ads Capture Attention
Independents Are Most Engaged With Ads As the mid-term elections approach, ...
The Top Ads for Attention June - August 2022
Streaming Apps Disney+ and YouTube TV, as well as Apple iPhone and Geico pr...
Everyone is Paying Attention to... Attention
"Everyone is paying attention to…. Attention. "
In this report, we provide a unique look at how audiences engage with progr...
The TV Shows and Apps that Delivered Ad Attention in August 2022
While networks are preparing for Fall lineups, we still saw excellent telev...
How the Largest Advertisers Captured Attention: June - August 2022
Once again we are taking a dive into the campaign performance of the top ad...
TVision Audiences in LiveRamp Gives Marketers Power to Target Based on Linear and CTV Viewing Behaviors
Audiences powered by TVision’s first-party TV viewership and attention data...
New Partnership Between TVision and Lumen Research Brings Cross-Platform Attention Metrics to Brands in the US and UK
In conjunction with Lumen, TVision set to expand its panel to the United Ki...
TVision Gives Marketers First-of-its-Kind, Apples-to-Apples CTV Engagement Data in Ad Scoreboard
TVision Ad Scoreboard is the only solution on the market to help advertiser...
We took a look at the top advertisers of the last three months (May 2022-Ju...
The TV Shows and Apps that Delivered Ad Attention in July 2022
If it felt like everyone you know was talking about the final season of Bet...
The CTV Shows That Engaged Audiences in July 2022
While Netflix continues to dominate our monthly Share of Time Spent list, w...
The Top Ads for Attention in July 2022
Woolite, Apple, Pop-Tarts and Domino's Delivered Top-Performing Creative in...
The Top Five Questions Marketers Ask TVision
There’s no question: the way we consume media has and is rapidly evolving. ...
Positioning Your Creative for Success: Which Ad Lengths and Pod Durations Work Best?
The TVision Analytics Team is constantly exploring new insights into how pe...
New Study Helps Quantify the Impact of TV Ad Attention on Key Sales and Marketing Metrics
One of the questions we frequently get here at TVision is "does attention m...
New Data from TVision’s “State of CTV Advertising” Report Shows Viewers Spending Less Time Watching SVOD; FAST Apps are on the Rise; and CTV Ad Attention is Improving
The New Report Also Spotlights CTV Viewability and Attention Scores for Lar...
TVision and Upwave Unveil "The Impact of Attention on Brand Lift" Report To Gauge How Attention Impacts Brand Outcomes and Metrics
Study Showing a 1:1 Correlation Between Attention and Brand Lift Gives Mark...
The CTV Shows That Engaged Audiences in June 2022
As we await Netflix's latest earnings report and more news about their plan...
The TV Shows and Apps that Delivered Ad Attention in June 2022
Major Primetime broadcast hits like "This Is Us" wrapped in May leaving ope...
How the Largest Advertisers Captured Attention in Q2 2022
This month we take a look at Q2 2022 ad performance to see how the top 5 ap...
Visible from Verizon tops June advertisers with the highest Creative Attent...
The TV Shows and Apps that Delivered Ad Attention in May 2022
As the advertising and television industries put their efforts into Upfront...
The CTV Shows That Engaged Audiences in May 2022
As the fight for mindshare and subscribers among CTV apps continues, premiu...
How the Largest Advertisers Captured Attention from March to May 2022
Starting this month, in addition to highlighting the best-performing indivi...
The Top Ads for Attention in May 2022
Olive Garden's "We Really Mean Never Ending" Ranks #1 for Both Top Ad Overa...
Do Certain Pod Positions Boost Your Ad's Attention?
Imagine you’ve crafted a brilliant TV ad. The question remains, is it well-...
WARC Guide to CTV Helps Advertisers Navigate the Opportunity
The recent "WARC Guide to Connected TV: An exciting video opportunity" (pay...
Realeyes & TVision Partner to Expand Full Suite of Attention Metrics
Building on their joint research on best practices to maximize viewer engag...
Key Insights into the Future of TV and CTV at Luma’s Digital Media Summit
It was great to connect in person with so many media insiders and visionari...
TVision’s New Ad Scoreboard Makes It Simple for Advertisers to Measure and Optimize with Attention
Real-time insights into viewer engagement with TV ads help marketers optimi...
The TV Shows and Apps that Delivered Ad Attention in April 2022
While CTV continues to rapidly increase its share of TV viewing, most viewi...
The CTV Shows That Engaged Audiences in April 2022
While Netflix reported troubling subscriber losses in April, it still holds...
While the month of April typically sees television and ad industry insiders...
Scripps' Upfront Presentation Puts Focus on Attention
Congratulations to Scripps Networks on their Upfront presentation yesterday...
The ARF Attention Report Shows Promise and Opportunity for Attention Metric Adoption
Attention Measurement is having quite the moment in 2022 as the ad industry...
How Co-Viewing Demographics Impact CTV Attention
The Case for CTV Co-Viewing CTV has unquestionably become a staple for many...
Scripps Networks Uses Attention Data from TVision to Differentiate from Competitors this Upfront Season
TVision,the company measuring every second of TV and CTV viewer engagement,...
TVision's CTV Data Helps Variety Explain FAST and Streaming Reach
The focus is on streaming services this week with Netflix's two-pronged bom...
Where are the Netflix Subscribers Going?
Compelling Content on Paramount+, HBO Max, Peacock, and Others May Be Cutti...
The TV Shows and Apps that Delivered Ad Attention in March 2022
Each month TVision reports on the top primetime shows for capturing Ad Atte...
The CTV Shows That Engaged Audiences in March 2022
In the competitive race for subscribers, CTV apps must rely on compelling c...
The Brands and Ads That Captured Attention Best in March 2022
March 2022 featured a number of breakthrough advertising moments which we h...
News Attention is on the Rise This Upfront
Finding the Most Engaged Live TV Viewers this Upfront Live television has h...
Attention Takes Center Stage at ARF AudienceXScience
Media Post's Tony Jarvis recaps a full day focused on Attention at ARF's Au...
How to Navigate the CTV Landscape this Upfront
The Upfronts are only a month away, and all eyes are on CTV. Upfront CTV ad...
ARF AudienceXScience Keys in on Attention
ARF AudienceXScience is always a must-see event for the advertising industr...
Digiday: Attention Metrics Show Potential at Top and Bottom of Funnel
See Which CTV Apps and Program Types Attract the Most Co-Viewers
Why CTV Co-Viewing Matters Viewers are spending more time than ever streami...
What does CODA's Oscar win mean for CTV?
There was a lot to discuss at the 2022 Oscars - from the red carpet fashion...
The Ads That Captured Attention in February 2022
February provides TV advertising's biggest stage - the Super Bowl - but sin...
The Top CTV Shows in February 2022
Whether you are a marketer looking to identify promotional opportunities ac...
Independent Study Shows TV Viewer Ad Attention Correlates to Search
Viewer attention to TV advertising strongly correlates to brand search volu...
The Weather Channel Differentiates with Attention
The Weather Channel (TWC), already America's most trusted news source, is w...
How to Engage Live Sports Audiences this Upfront
The Upfronts may be back in Manhattan this year, but much has changed since...
Get in Front of This Year’s TV Upfronts
We're Entering Uncharted Upfront Territory As marketers gear up for this ye...
The Top CTV Shows in January 2022
Below we feature several important metrics for TVision's clients that are i...
While the game between the Rams and the Bengals was very competitive, those...
All the Winners from Super Bowl LVI
The Rams and the Bengals put on quite a game, but the other shows within th...
The Top CTV Shows in December 2021
It's an amazing time to be a television viewer, with many strong options fo...
WARC Features TVision and Realeyes Creative Attention Report
The WARC, which provides unbiased information and insights to the advertisi...
The Shows That Captured Attention in October 2021
The Fall TV season is well underway and October saw the return of many favo...
The Top CTV Shows in October 2021
The Fall is peak TV season, and while we typically think of seasonal premie...
All About Timing: How CTV Ad Lengths Grab Attention
Choosing the Right CTV Ad Lengths In today’s increasingly fast-paced world,...
VideoAmp Explains the Value of Panel Data
VideoAmp's Chief Measurability Officer Josh Chasin explains the value of pa...
TVision's Tips for Using Attention to Maximize Ad Engagement
In our four-part series, Top Tips for Attention, we share tried and true be...
Maximize Ad Campaign Performance with Attention Guarantees
In our four-part series, Top Tips for Attention, we share tried and true be...
Use Attention Data to Maximize the Impact of Every Ad
In our four-part series, Top Tips for Attention, we share tried and true be...
The Top CTV Shows in September 2021
Throughout 2021 marketers and advertisers have put an emphasis on figuring ...
Yan Liu Discusses TV measurement with Beet.TV
Thanks to Beet.TV for the opportunity to sit down at Advertising Week and t...
The Shows and Ads That Captured Attention in September 2021
September traditionally marks the return of many favorite shows on Primetim...
Talking TV Measurement with Beet.TV at Advertising Week
TVision was excited to join the industry at Advertising Week, for a return ...
Holiday Advertisers Should Get in the Spirit Early to Maximize Attention
Talking Future of TV Measurement with Media Brain
Yan Liu, CEO of TVision, sat down with Mark Green of Media Brain to talk ab...
Benchmark Campaigns Against the Competition with Attention Data
In our four-part series, Top Tips for Attention, we share tried and true be...
Use Attention Data in Media Planning to Increase Ad Engagement
In our four-part series, Top Tips for Attention, we share tried and true be...
How Well Do Pharma Brands Capture Attention on TV?
If you’ve switched on the TV lately, odds are you’ve been prompted to ask y...
The Shows, Brands, and Ads That Captured Attention in August 2021
With summer on the wane and vacations ending, August is the month when real...
The Top CTV Shows in August 2021
Connected TV (CTV) has disconnected the traditional advertising model used ...
How Viewers Paid Attention to the Emmy Nominees
At TVision we are not in the business of predicting which shows will win an...
AdAge - TVision is the go-to-choice for several Nielsen rivals
"TVision, a firm that originally built a panel to measure people’s attentio...
These are the brands that are winning over audiences with their CTV advertising
As the opportunity to reach audiences on connected televisions continues to...
The Shows, Brands, and Ads That Captured Attention in July 2021
The month of July featured one of television’s biggest and most anticipated...
The Top CTV Shows in July 2021
As viewers increasingly migrate to streaming and connected TV viewing, we'r...
CTV Measurement vs. Linear TV Measurement, Explained
CTV, or Connected TV, is a growing force. As more and more people migrate t...
Clorox Captures Attention Best Among Back-to-School TV Ads
It is probably not surprising that one of the top creatives for back-to-sch...
Tips to Beat Repeat CTV Ad Wear Out: Does Ad Length Matter?
As viewers we’ve all experienced it: you’re streaming a show and feel a sen...
The IAB's CTV Ad Creative Report Features New Data on Ad Frequency from TVision
As CTV advertising increases in popularity, the industry is working to coal...
Repeat CTV Ads: A Recipe for Attention or Risk for Wear Out?
Balancing frequency & attention Consistency and repetition are both cri...
Anheuser-Busch's Pioneering Video Measurement Approach
One of the challenges of video measurement is the vast and different ways t...
Measuring CTV Walled Gardens
As CTV walled gardens emerge, TV advertising teams find themselves facing m...
How Well Do Auto Brands Capture Attention on TV?
Supply chain shortages, low interest rates, and the rising cost of used car...
Which AVOD Shows Drive Audience Engagement?
Do you sometimes feel like you see the same ads over and over again no matt...
These Are the Top Apps for Ad Attention
Marketers will spend more than $4 billion on upfront CTV advertising this y...
Almost 85% of Households Are CTV Enabled
The advertising industry is turning all eyes to CTV, as the opportunity to ...
TVision Reports Viewer Time Spent on AVOD Increases 200% Year-Over-Year
USAA, Subaru and Charmin Lead Their Categories for Capturing Attention Best...
The Future of Media Measurement: The Role of Panels in Big Data
As audiences increasingly migrate to CTV, the old norms of TV measurement n...
How Does Attention Impact Brand Outcomes?
The Attention Council, an organization of advertising and media industry le...
Hear from TVision CEO Yan Liu at NextTV's Free Summer TV Summit
The Summer TV Summit series kicks off virtually on Wednesday, June 9, and Y...
How to Evaluate CTV Ad Campaigns
The television advertising industry is in a bit of a conundrum. Legacy mode...
The Quick Serve Restaurants that Engaged TV Audiences Best in Q1 2021
The CDC reports that every day more than one in three American adults eats ...
Upfront 2021: Attention Guarantees Improve Campaign Performance
Attention continues to gain traction with advertisers and the television in...
Upfront 2021: Finding Engaged Sports Fans
Live sports are a standard part of most large brands' advertising campaigns...
Upfront 2021: Show Me the Value
As we approach the pinnacle of the 2021 Upfront with presentations by Disne...
Upfront 2021 Planning: Find your audience where they pay attention
As the industry prepares to invest north of $18 billion during the TV and C...
Stretch Your Ad Budget with Attention Data
TV ad spending is set to reach $62.5 billion in 2021, according to GroupM. ...
Preparing for the Upfront: Context Matters for CTV
With Roku's Upfront on the schedule for today, May 3, 2021, and brands set ...
Download our eBook! Get 6 Actionable Tips for Upfront Planning
“If last year didn’t kill the Upfront, nothing will,” says a head of media ...
How People Pay Attention to TV and Ads in India
February 2021: Top Shows, Brands, and Ads
Peacock’s update of the 80’s hit Punky Brewster joined four Netflix shows o...
LA Daily News: What the pandemic revealed about baseball
Has the pandemic changed the way we watch baseball forever?
AdAge: Anheuser-Busch Uses A+E Targeting Tool to Guarantee People are Actually Watching TV Ads
Attention Guarantees, Based on TVision Data, Ensure Advertisers Reach Peopl...
January 2021: Top Shows, Brands, and Ads
TVision's Winners from Super Bowl LV
With all the things that have been different over the past year, one thing ...
December 2020: Top Shows, Brands, and Ads
Hulu’s Letterkenny, released on December 26, earned the top spot in the Att...
November 2020: Top Shows, Brands, and Ads
Netflix’s The Queen’s Gambit took the crown this month. The show had tremen...
October 2020: Top Shows, Brands, and Ads
Netflix once again recorded the Top 5 Most-Binged programs in October 2020....
TVision Raises $16 Million to Continue to Deliver the Data that is Innovating TV and CTV Measurement
There’s No Debate: Dueling Presidential Town Halls Divided America’s Attention
More people watched Biden than Trump — but people paid more attention to Tr...
September 2020: Top Shows, Brands, and Ads
Netflix secured a clean sweep again this month with the Top 5 Co-viewed pro...
August 2020: Top Shows, Brands, and Ads
Disney+ premiered a classic in “Muppets Now” and secured the top spot for t...
July 2020: Top Shows, Brands, and Ads
Netflix secured a clean sweep again this month, but this time for the most ...
June 2020: Top Shows, Brands, and Ads
Netflix landed the five top shows for Co-Viewing in June 2020. Ads from Pet...
Hulu's Mrs. America (S1) topped the Co-Viewing rate for May. Ads from Dial,...
How COVID-19 Has Changed TV Viewing Habits
The rapid shift in the way people have consumed content during the coronavi...
April: Top Shows, Brands, and Ads
Netflix programming took all five spots on our April Binge list and Unortho...
March: Top Shows, Brands, and Ads; Changing Viewer Behaviors
Those of us in the TV advertising industry have been closely observing how ...
Where to Find Sports Fans Now
There isn’t much in the world that COVID-19 hasn’t impacted. We hope for th...
February: Top Shows, Brands, and Ads
Our Top 5 Binge from February belongs to Netflix and Farmers Insurance scor...
By David Cohen, former President, MAGNA There have never been more options ...
The Story Behind Two Breakthrough Ads in H2 2019
We use cutting-edge technology to measure engagement with TV content and ad...
January: Top Shows, Brands, and Ads
Hulu's Shrill drove the highest Attention Index for OTT Program and Planet ...
TVision's Winners from Super Bowl LIV
For many brands, the Super Bowl is the biggest day of the year. With a pric...
December: Top Shows, Brands, and Ads
Green Eggs and Ham was December's Most-Binged OTT Program and NFL Shop was ...
November: Top Shows, Brands, and Ads
The Crown topped for OTT Attention and Clairol's ‘Not Today Gray’ scored to...
Hulu's Mrs. America (S1) topped the Co-Viewing rate for May. Ads from Dial,...
Top Brands By Industry: Who’s Winning in Each Category?
In the battle for brand TV engagement, you cannot ignore engagement like At...
Spooky Ads & Scary Movies - How does Halloween get your Attention?
Whether you’re getting ready to trick-or-treat with the kids, or simply enj...
The Brands that Get Noticed.
Getting Attention and keeping it - it’s the advertiser’s biggest challenge....
Back to the Future...of TV
This week was a historic one - and not just because of the final trailer of...
Which Broadcast & Cable Shows Deliver Top-Quality Ad Exposures?
“It’s the golden age of TV,” everyone says. And it’s true -- to a fault. Th...
For all the talk of television’s demise, TV advertising still works, and ma...
September: Top Shows and Brands by TV Ad Attention
End-of-month Broadcast Premieres Deliver for Advertisers
How Storytelling Can Change Your Brand’s Future.
The best advertisers are experts at storytelling.
Sports Sell. But How Well Will They Sell Your Products?
The drama and excitement of competitive events always captures Attention an...
Predicting the 71st Emmys
At TVision, when we’re not geeking out on TV performance metrics - we spend...
August: Top Shows, Brands, and Ads by TV Ad Attention
IHOP 'Trojan Chicken' Scores Top Ad for August
TV is big business, and award shows and other special entertainment events ...
Late Night: Last Chance or Best Chance?
You’re in for the night and a late-night favorite is on. It’s the one time ...
Can Age & Gender Impact Ad Attention?
It’s a cliché, so true it’s annoying: Young people can’t sit still, and old...
H1 2019's Top Ads
TVision uncovered which brands had the greatest TV Attention and which ads ...
Where do Finance brands perform best on TV?
Money matters. So does where you choose to invest your TV advertising.
July: Top Shows by TV Ad Attention
New drama The InBetween keeps viewers glued to their seats in July
Can you hear me now?
Do Personal Care Customers Care About Your Brand on TV?
Everyone likes to stay clean.
When Travelers Want to Go Somewhere, Do They Go with Your Brand?
You may think Travel brands have it easy.
Foodies Are Watching Food Shows. Until They're Not.
It’s perfectly natural. You’re watching that cooking show, and the only thi...
June: Top Shows by TV Ad Attention
Get thee to a beach! HGTV and ABC's "Reef Break" led last month's Top Shows...
June's Top TV Brands & Ads
TVision uncovered which brands had the greatest TV Attention and which ads ...
(Hint: Not During Football.)
Good News for the Data-Driven CMO
What happens after your TV ads air?
May's Top TV Brands & Ads
For the first time ever, TVision uncovered which brands had the greatest TV...
May: Top Shows by TV Ad Attention
Out with the old, in with the new! Finales, premieres, and cancellations dr...
Volkswagen's 'Hello Light' Second-by-Second Analysis
In the wake of a 2015 emissions scandal, Volkswagen recently made headlines...
Webinar: Quantifying TV Attention
If a TV ad airs to an empty room, can it have an impact?
Drama, drama, draaama! This month's top shows were all about it. Science fi...
March: Top Shows by TV Ad Attention
As the weather finally starts to warm up, we can't help but look back at a ...
Analysis: Variance of TV Attention
IPG Media Lab recently released a new report powered by TVision data: Quant...
TVision's Winners from Super Bowl LIII
For many brands, the Super Bowl is the biggest day of the year. With a pric...
How T-Mobile Uncovered Demographic Differences in Audience Attention
If your brand knows which audiences are paying attention to your messaging—...
November: Top Attention-Grabbing Shows for Broadcast and Cable
Power, politics, and...superpowers (!) led November attention
Sitcoms & Reality TV lead October Attention
NFL TV Ads Hit Home for Fast-Food Chains
By Danny Klein
September: Top Attention-Grabbing Shows for Broadcast and Cable
Fall Premieres & Reality TV lead September Attention
August: Top Attention-Grabbing Shows for Broadcast and Cable
Food and Fresh Scripted Content Top August Program Attention
Reach Attentive Viewers by Sponsoring the Right TV Tentpole Events
The MLB All-Star Game. March Madness. The Triple Crown. Televised tentpole ...
July: Top Attention-Grabbing Shows for Broadcast and Cable
Game Shows and Reality Capture Mid-Summer Attention
Summer Premieres Capture Viewer Attention in June
May: Top Attention-Grabbing Shows for Broadcast and Cable
Broadcast Season Finales Capture Viewer Attention in May
April: Top Attention-Grabbing Shows for Broadcast and Cable
Comedy and Entertainment Drive Attention in April
March: Top Attention-Grabbing Shows for Broadcast and Cable
Primetime Attention Cuts Across Genres in March
February: Top Attention-Grabbing Shows for Broadcast and Cable
Winter Weather Woes Leant Themselves to Easy-to-Watch Genres on Broadcast &...
Attention Deep Dive: Super Bowl LII
Bud Light, JT and Big Plays Draw Viewer Attention in Super Bowl LII. Dilly ...
Weight Loss and Reality Capture Viewer Attention in January
Bud Light's Dilly Dilly Wins The Attentiveness Bowl
By Richard Whitman
December: Top Attention-Grabbing Shows for Broadcast and Cable
Comedy, Drama Capture Viewer Attention in December
November: Top Attention-Grabbing Shows for Broadcast and Cable
Comedy, Drama Capture Viewer Attention in November
October: Top Attention-Grabbing Shows for Broadcast and Cable
Comedy Dominates Broadcast Viewer Attention in October
September: Top Attention-Grabbing Shows for Broadcast and Cable
Fall Premieres Dominate Viewer Attention in September.
Our passive measurement technology allows us to see which programs are best...
June: Top Attention-Grabbing Shows for Broadcast, Cable, and OTT
Our passive measurement technology allows us to see which programs are best...
May: Top Attention-Grabbing Shows for Broadcast, Cable, and OTT
Our passive measurement technology allows us to see which programs are best...
April: Top Attention-Grabbing Shows for Broadcast, Cable, and OTT
Our passive attention-measurement technology allows us to see which program...
March: Top Attention-Grabbing Shows for Broadcast, Cable, and OTT
Our passive attention-measurement technology allows us to see which program...
February: Top Attentive Shows for Broadcast, Cable, and Over-the-Top
Our passive attention-measurement technology allows us to see which program...
Our passive attention-measurement technology allows us to see which program...
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