Business Insider Names TVision Engineer Aaron Sewall a Rising Star to Watch in AdTech
Business Insider Names TVision Engineer Aaron Sewall a Rising Star to Watch in AdTech
February 9
TVision congratulates Aaron Sewall on being named to Business Insider's list of "The Rising Stars of AdTech Who Are Solving Advertisers Toughest Problems." Aaron is a member of our talented and innovative engineering team. Aaron and his teammates are the experts behind TVision's unique ability to collect and report on person-level, second-by-second TV viewing behaviors.
As Business Insider explains, "Sewall's work enabled TVision to understand what content was being watched and process the data it captures, allowing advertisers to better understand how, and if, people are engaging with their content."
Congratulations to Aaron!
More resources from TVision
TVision's New TV Attention and Creative Impact Report
Today TVision, the company measuring every second of TV and CTV viewer engagement, released the H2 2025 State of Streaming Report. The semi-annual State of Streaming Report is the industry's best resource for insight into attention and engagement with streaming apps, content and ads.
TVision Insights Enters Definitive Agreement to Be Acquired by Viant Technology
Today TVision, the company measuring every second of TV and CTV viewer engagement, announced it has entered into a definitive agreement to be acquired by Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, in a transaction valued at $40 million. The deal, expected to close in Q2 2026, brings TVision's second-by-second, person-level attention data, co-viewership signals, and in-room presence measurement directly into Viant's buying platform.