## Viant Acquires TVision

### Viant Announces Agreement to Acquire TVision

Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced it has entered into a definitive agreement to acquire TVision. With this acquisition, Viant strengthens its AI-powered programmatic platform by integrating TVision’s proprietary attention signals directly into its buying platform.

[Read the news](https://www.viantinc.com/company/news/press-releases/viant-announces-agreement-to-acquire-tvision-strengthening-its-ai-powered-programmatic-platform/)

### Featured Reports

- ### [TVision State of Streaming 2025 report](https://info.tvisioninsights.com/streaming-h1-2025)
    Welcome to TVision’s State of Streaming! In this report we take a look at the apps, viewer trends, shows and live sports that are key to streaming innovation in 2025. Download the report to learn which apps are on American TVs, the content that drives attention, and the brands that are engaging viewers in streaming environments.
    
    [Get Report](https://info.tvisioninsights.com/streaming-h1-2025)

- ### [TVision State of Streaming February 2026 report](https://info.tvisioninsights.com/streaming-feb-2026)
    Welcome to TVision’s State of Streaming! TVision's State of Streaming is one of the industry's premier resources for insights into person-level engagement with streaming TV. Download the report to learn which apps are on American TVs, how streaming viewers engage with multiple devices throughout the day, how context and pod position impact ad attention, and how NFL advertisers benefit from the "halo effect".
    
    [Get Report](https://info.tvisioninsights.com/streaming-feb-2026)

- ### [The TVision Power Score - Q3 2023](/content/signal/q3-2023/index.html)
    Welcome to the special Q3 2023 edition of the TVision Power Score.

- ### [The TVision Signal - October 3, 2023](/content/signal/october-3-2023/index.html)
    Welcome to the special October 2023 edition of the TVision Signal.

- ### [Audiences Attention Myths & Facts Report](https://info.tvisioninsights.com/audience-attention-myths)
    TVision examined some of the most common industry assumptions about how...

### Additional Resources

- [TV Attention Report for India](https://info.tvisioninsights.com/india-attention-report)
- [CTV Advertising Report - December 2021](https://info.tvisioninsights.com/ctv-advertising-report-december-2021-0)
- [The Impact of Repeat CTV Ads](https://info.tvisioninsights.com/tvision_impact_of_repeat_ads_ctv)

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